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GOLD RUSH ENDS SEASON FIVE WITH BEST SEASON FINALE EVER AND 6.4 MILLION VIEWERS

Gold Rush #1 Unscripted Series 2015 to Date in Both Total Viewers and 25-54 Demo

March 12, 2015

Contact - Phil Zimmerman
Vice President - Publicity, Discovery Channel - Communications
310.975.5975
Contact - Sarah Morgan
Publicist, Discovery Channel - Communications
240.662.5890

GOLD RUSH ENDS SEASON FIVE WITH BEST SEASON FINALE EVER AND 6.4 MILLION VIEWERS
Gold Rush #1 Unscripted Series 2015 to Date in Both Total Viewers and 25-54 Demo

Discovery Channel's GOLD RUSH delivered a season finale best on Friday, March 6, in Total Viewers P2+ and Persons 25-54, making it the #1 unscripted series in 2015, to date in L+3. From Raw TV, GOLD RUSH also ranks as the #6 unscripted cable series with women for 2015 and has been the #1 program in all of television every Friday among Men for every week this year. Additionally, GOLD RUSH season five is up double digits vs. season four (10%) in Persons 25-54.

GOLD RUSH at 9 PM ET/PT earned a 4.71 HH / 3.40 P25-54 / 4.78 M25-54 / 2.06 W25-54 / 2.78 P18-49 / 3.80 M18-49 with 6.393 million total viewers P2+.  It was #1 in ALL OF TELEVISION among Men 25-54/18-49/18-34 delivery and was Friday night's top program on cable among HH, Persons 25-54/18-49/18-34, Women 25-54/18-49 and Total Viewers P2+ delivery.  

For the entire fifth season of GOLD RUSH (10/17/14-03/06/15), the full season averaged a 3.03 Persons 25-54 AA%, beating last season (2.75) by +10% and finished as the series' second highest rated season.  GOLD RUSH averaged 5.518 million total viewers P2+ for the season.

The 8PM broadcast of The Dirt, the GOLD RUSH pre-show hosted by executive producer Christo Doyle, delivered its most watched episode of the season earning a 1.81 HH/ 1.11 P25-54 / 1.60 M25-54 / and was watched by 2.45 million total viewers P2+.  The Dirt rounded out the top 3 cable programs on Friday night among M25-54 delivery and was the #1 program on cable in its time slot among M25-54, M18-49 and M18-34 delivery.

Fueled by GOLD RUSH programming, Discovery Channel was Friday night's #1 network in ALL OF TELEVISION among Men 25-54/18-49/18-34 and Persons 18-34 delivery. Discovery was also Friday night's #1 network on cable among HH, Persons 25-54/18-49, Women 25-54/18-49 and Total Viewers P2+ delivery. Discovery beat all of the broadcast networks among Men 25-54 delivery (CBS by +24%, ABC by +74%, NBC by +106% and FOX by +139%) and three broadcast networks among Persons 25-54 delivery (ABC by +1%, NBC by +7% and FOX by +66%).

GOLD RUSH is produced for Discovery Channel by Raw Television, where Dimitri Doganis and James Bates are executive producers and Marc Heffernan is series producer. For Discovery Channel, Christo Doyle is executive producer and Meagan Davis is producer.

Source: Nielsen, Live+3, 2015: 12/29/14-3/6/15, 8p-11p, Premieres only, Excludes programs with 1 telecast, 3/6/15, 8p-11p, Time period based dayparts, Prime Rank 8p-11p all of television.