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Shark Week 2010

Premieres: Southeast Asia on Oct 4 at 10:00 pm; North Asia on Nov 7 at 9:00 pm; Australasia on Dec 5 at 7:30 pm

GET OUT OF THE WATER! DISCOVERY CHANNEL'S SHARK WEEK RETURNS

For more than a decade, Discovery Channel's annual SHARK WEEK has kept viewers on TV tenterhooks - and this year is no exception. SHARK WEEK 2010 bringing you more amazing shark feats and facts with six brand-new shark specials: ULTIMATE AIR JAWS, INTO THE SHARK BITE, SHARK ATTACK SURVIVAL GUIDE, DAY OF THE SHARK, SHARK BITE BEACH, and BEST BITES: SHARK WEEK'S GREATEST HITS.

Angel, Goblin, Cookiecutter, Megamouth... there are more than 350 different types of sharks though most of us are only familiar with the Great White, whose reputation as a ferocious man-eater has resulted in most shark species getting a lot of bad press. Get acquainted with this infamous fish on SHARK WEEK - find out how shark attacks can happen and what you can learn to do so that neither you nor the shark gets hurt, hear from those who have survived attacks and why they don't blame the sharks, learn about what happened in 2008 when fear gripped the beaches along the coast of California and Mexico in the wake of several horrific shark attacks, and dive through some of the most jaw-dropping moments from past SHARK WEEK specials to learn more about this apex predator.

Delving into the world of sharks, using the latest high speed HD cameras to film these sea dwellers from extraordinary angles - and in one programme, literally ending up inside the jaws of sharks - SHARK WEEK is shows that this efficient hunter is also highly intelligent, and mostly misunderstood. For more information about sharks, visit www.howstuffworks.com/shark.htm.

SHARK WEEK programme descriptions:

ULTIMATE AIR JAWS   
Off the coast of South Africa, massive Great White sharks are pulling a sneak attack on their seal prey. Shark expert Chris Fallows and filmmaker Jeff Kurr arrive on scene to investigate the aerial attacks using state-of-the-art technology including an HD camera that shoots in super slow motion. On top of that, Fallows and Kurr also employ a submarine and remotely-operated helicopter to capture this incredible footage.

INTO THE SHARK BITE
Go where humans don't dare to in INTO THE SHARK BITE, created by the producers of Discovery's TIME WARP series. Behold the incredible power of a shark bite filmed with the latest high-speed, HD cameras from extraordinary angles including inside the jaws of the shark.

SHARK ATTACK SURVIVAL GUIDE
In the ultimate immersive survival programme, host and Green Beret Terry Schappert draws on his survival training to show you ways of staying alive in SHARK ATTACK SURVIVAL GUIDE. Schappert dives with real sharks to recreate five attack scenarios drawn from actual survival stories to show how these attacks can happen, and what you can learn to do so that both you and the shark come out of it unhurt.

DAY OF THE SHARK
Learn valuable lessons from six people who survived shark attacks in DAY OF THE SHARK and find out why they don't blame the sharks. Hear from a Navy Seal who was attacked by a bull shark in Sydney Harbour while participating in an anti-terrorism exercise, a fisherman attacked by a pair of bull sharks in Louisiana, a surfer in South Africa who was attacked by a great white shark, a vacationer snorkeling at the Great Barrier Reef in Australia who was attacked by a reef shark, and a surfer attacked by a tiger shark in Hawaii.

SHARK BITE BEACH
In 2008, fear gripped beaches along the coast of California and Mexico in the wake of multiple horrific shark attacks. SHARK BITE BEACH returns to the site of the attacks to recreate the dramatic stories of survival and search for clues that might explain why sharks mistook humans for prey that fateful summer.

BEST BITES: SHARK WEEK'S GREATEST HITS
Talk show host and comedian Craig Ferguson takes viewers on a dive through some of the most jaw-dropping moments from past SHARK WEEK specials. With the help of some of our daring shark experts, learn amazing shark feats, facts and science while we bust some myths and highlight some of the dirtiest jobs in the ocean.