Katarzyna (Kasia) Kieli
Executive Vice President, Managing Director, Discovery Networks Central and Eastern Europe and Emerging Markets
Katarzyna (Kasia) Kieli is Executive Vice President and Managing Director for Discovery Networks in Central & Eastern Europe and Emerging Markets. Discovery operates nine channel brands in nearly 100 countries across Europe, the Middle East and Africa, reaching approximately 115 million cumulative subscribers.
Kieli has strategic management responsibility of Discovery's operations in Central & Eastern Europe and Emerging Markets, which became a standalone business in July 2010. The business has four regional offices in Romania, Hungary, Czech Republic and Russia, and a corporate centre in Warsaw and London.
Kieli founded the Discovery office in Poland in 2000 when she joined as Regional Ad Sales Director, and in March 2003, she was appointed General Manager for Central Europe. During her ten years at Discovery, Kieli has launched more than 11 channels across five markets. The next to launch will be TLC, an entertainment channel for women that will premier in Poland and Bulgaria, Serbia and Slovenia beginning October 1, 2010.
Her working career started in the commercial sales department of a local Warsaw TV station - Nowa Telewizja Warszawa, the second commercial station to launch in Poland. In 1998, she moved to digital platform Wizja TV, where she developed the advertising department that later became At Media, the first thematic channel advertising sales house in Poland.
Kieli is a graduate of the Advanced Management Programme at Harvard Business School. She also has an MBA and degree from the University of Calgary and a degree from the University of Notre Dame, Indiana (U.S.) where she lectured for some time.