Executive Producer, Animal Planet Media
Keith Hoffman joined Animal Planet as an executive producer in November 2009 when the veteran Los Angeles television producer moved to New York City to oversee production on several Animal Planet series. Since joining the network, he has worked closely with the development team in the creation of new series and collaborates with several producers in New York, Washington, D.C. and Los Angeles through every stage of series production.
Among the many series that Hoffman has produced during his tenure with Animal Planet is FINDING BIGFOOT, now in its fourth season with over a hundred episodes. It is one of the network’s top-five performing series across key demographics, which has carried its successes from brining in 1.2 million P2+ viewers in its inaugural season, and started its sophomore season with 1.61 million P2+ viewers, ranking as the network's second-best season debut ever among P25-54 (861k) and M25-54 (475k), trailing only RIVER MONSTERS.
In 2015 Hoffman launched the critically-acclaimed eight-part series THE LAST ALASKANS, which averaged 1.5M P2+ viewers across its opening season. THE LAST ALASKANS will continue to operate with Hoffman as executive producer after its transition to the Discovery Channel for its second season.
Additionally, Hoffman launched the 2011 series HILLBILLY HANDFISHIN', which became the most-watched series debut ever for the network, delivering 1.5M P2+ viewers. In 2015, Hoffman assumed production responsibility for RUGGED JUSTICE.
Keith is currently producing a new Animal Planet docu-series premiering in April, TEXAS VETS (wt), which follows the hectic family and work life of three best friends starting a vet clinic in Texas that includes all of the drama and comedy that results from raising a young family while nurturing the career they are each passionate about.
He also oversees several other series and specials for the channel.
Before joining Animal Planet, Hoffman worked as a co-executive producer/show runner for several nonfiction series for VHI, Fox Reality, NBC and TLC. He produced several specials for MTV including The Hills: Lauren Looks Back, and worked the groundbreaking FX reality hit Black.White., a television series produced by Ice Cube and Emmy Winner RJ Cutlers, that featured two families who traded places and races.
As supervising producer for the FX series 30 Days, which dealt with controversial issues such as atheism, homophobia, immigration and poverty in America, Hoffman was nominated for a Producers Guild Award and won a GLAAD award.
Hoffman began his television career as a writer for several television series on Nickelodeon, NBC and Disney Channel including The Secret World of Alex Mack, Sister Sister, The New Mickey Mouse Club and the animated series Doug.
Hoffman received a BA in Theatre and Communications from Miami University. Throughout his career he has produced, directed and written several plays in New York and Los Angeles and is currently writing a novel.