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MY LITTLE PONY: FRIENDSHIP IS MAGIC HEADS TO THE CRYSTAL EMPIRE IN A NEW SEASON STARTING MARCH 26

April 21, 2016

Contact - Jared Albert
Manager, Publicity & Communications
786-273-4476

(Miami, FL and Los Angeles, CA, March 17, 2016) – An all-new season of My Little Pony: Friendship is Magic, the beloved series created by Hasbro Studios, debuts on Discovery Family on Saturday, March 26 at 11:00 AM ET/ 10:00 AM Central. Packed with new adventures, characters and self-discovery, Season 6 kicks off with a very special one-hour premiere, where Princess Twilight Sparkle and the rest of the Mane 6 head to the Crystal Empire for the "Crystalling" of Princess Cadance and Shining Armor's new baby, Flurry Heart.

Throughout Season 6 of My Little Pony: Friendship is Magic, The Mane 6: Twilight Sparkle, Rainbow Dash, Pinkie Pie, Fluttershy, Rarity and Applejack embark on exciting adventures across Equestria - to explore new locations, as well as revisit some familiar favorites – like Manehattan, Cloudsdale, and the Crystal Empire. In addition, with their cutie marks finally acquired, the Cutie Mark Crusaders begin to explore their destinies as the magic of Season 6 unfolds. 

This season brings surprises and treats for viewers, including holiday specials and several new, original songs that are soon to be fan-favorites. Viewers will be introduced to new characters, a few of which will reveal the mysterious backstory of some of the main cast. 

My Little Pony: Friendship is Magic follows the magical Princess Twilight Sparkle and her trusted assistant Spike, who live in Ponyville in the enchanted land of Equestria, along with her colorful pony friends – honest Applejack, generous Rarity, kind Fluttershy, loyal Rainbow Dash and fun-loving Pinkie Pie. Together, they teach one another valuable lessons about the most powerful magic of all – the magic of friendship.

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About Discovery Family
The leading television destination for families in the United States, Discovery Family is available in more than 66 million U.S. homes and is a joint venture of Discovery Communications and Hasbro. Discovery Family is programmed with an inspirational mix of original series, family-friendly movies, and programming from Discovery’s non-fiction library and Hasbro Studios’ popular animation franchises, including MY LITTLE PONY: FRIENDSHIP IS MAGIC, LITTLEST PET SHOP and the Emmy-winning TRANSFORMERS RESCUE BOTS. The fun and approachable entertainment choice for women and families to share and spend time together, Discovery Family attracts children and their parents with the highest quality, real-world content that appeals to the entire family in the Home and Design, Food and Lifestyle genres in Primetime and award-winning animation programming in Daytime. In April 2016, Discovery Family was named Brand of the Year in the Kids’ TV category and ranked highest in “Trust” and “Love” in the Kids’ TV category in the 28th annual Harris Poll EquiTrend® Study.

About Hasbro
Hasbro (NASDAQ: HAS) is a global company committed to Creating the World's Best Play Experiences, by leveraging its beloved brands, including LITTLEST PET SHOP, MAGIC: THE GATHERING, MONOPOLY, MY LITTLE PONY, NERF, PLAY-DOH and TRANSFORMERS, and premier partner brands. From toys and games, television programming, motion pictures, digital gaming and consumer product licensing, Hasbro fulfills the fundamental need for play and connection with children and families around the world. The Company's Hasbro Studios and its film label, ALLSPARK PICTURES, create entertainment brand-driven storytelling across mediums, including television, film, digital and more. Through the company's commitment to corporate social responsibility, including philanthropy, Hasbro is helping to build a safe and sustainable world and to positively impact the lives of millions of children and families. Learn more at www.hasbro.com, and follow us on Twitter (@Hasbro & @HasbroNews) and Instagram (@Hasbro).

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