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LORDS OF THE CAR HOARDS PREMIERES MARCH 17 at 10 PM ET/PT ON DISCOVERY CHANNEL

All New Series Features Custom Car Icon Rick Dore and Wrestling Superstar Chuck Palumbo

March 17, 2014

Contact - Paul Schur
Group VP, Communications
212.548.5588
Contact - Sarah Morgan
Publicist, Discovery Channel - Communications
240.662.5890

(NEW YORK, NY) -- Every year finding unrestored classic American cars is becoming a thing of the past. But there's a secret treasure trove of automotive relics that still exists: Car Hoards -- the last frontier of the American Classic Car. Now, hot rod guru, Rick Dore and WWE superstar Chuck Palumbo are out to rebuild legendary cars and help car hoarders thin out their stockpiles of classic cars in LORDS OF THE CAR HOARDS to premiere on Discovery Channel Monday, March 17 at 10 PM/ET.

Each episode of LORDS OF THE CAR HOARDS features Dore and Palumbo helping car hoarders by offering them a deal: pick one dream car from their overcrowded car collection to rebuild while covering the costs of the remake by parting with and selling other cars and car parts from their massive hoard. Every hoard is a surprise, a treasure hunt, and Dore and Palumbo don't always know what they're getting into. Junky hoards mean tight budgets and tight deadlines which is unknown in the custom car world. The pressure is on and they don't always get along, but together they have a passion for cars that touches these hoarders' lives, changing them forever.

Dore, a classic car legend known for his vivid imagination, has been in the custom car building game for more than two decades. He's been inducted into numerous automotive halls of fame and his one-of-a-kind creations regularly grace the covers and pages of hot rod magazines, including Rod & Custom, Rodder's Journal and Custom Rodder. A recent Dore creation, The Black Pearl, won every category in its class at the 2014 Grand National Roadster Show.

Palumbo, the 6'6" athlete and wrestling superstar holds numerous world wrestling titles, including two WWE Tag team titles and four WCW World Tag Team titles. He left WWE in 2008 to pursue his passion for cars and motorcycles. As a longtime hot rod purist, Palumbo is in it to win it.

LORDS OF THE CAR HOARDS is produced for Discovery Channel by Nerd TV where John Farrar and Jago Lee serve as Executive Producers. For Discovery Studios, Executive Producer is Gary Shapiro. For DNI, Commissioning Editor is Elizabeth McIntyre and Executive Producer is Victoria Noble. For Discovery Channel, Executive Producer is Craig Coffman with Sydney Clover as Associate Producer.

About Discovery Channel

Discovery Channel is dedicated to creating the highest quality non-fiction content that informs and entertains its consumers about the world in all its wonder, diversity and amazement. The network, which is distributed to 100.8 million U.S. homes, can be seen in 210 countries and territories, offering a signature mix of compelling, high-end production values and vivid cinematography across genres including, science and technology, exploration, adventure, history and in-depth, behind-the-scenes glimpses at the people, places and organizations that shape and share our world. For more information, please visit www.discovery.com

About Discovery Communications

Discovery Communications (Nasdaq: DISCA, DISCB, DISCK) is the world's #1 nonfiction media company reaching more than two billion cumulative subscribers in 223 countries and territories. Discovery is dedicated to satisfying curiosity through 162  worldwide television networks, led by Discovery Channel, TLC, Animal Planet, Science and Investigation Discovery, as well as U.S. joint venture networks OWN: Oprah Winfrey Network, The Hub and 3net, the first 24-hour 3D network. Across the Nordic region, Discovery owns and operates SBS Discovery Media, a top-three portfolio of 20 television brands that feature leading nonfiction content, as well as locally produced entertainment programs, sports and the best scripted series and movies from major studios. Discovery also is the leading provider of educational products and services to schools, including an award-winning series of digital textbooks, and owns and operates a diversified portfolio of digital media services, including Revision3. For more information, please visit

www.discoverycommunications.com.