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DISCOVERY CHANNEL'S STREET OUTLAWS BREAKS SERIES VIEWERSHIP RECORDS WITH THREE MILLION VIEWERS

Street Outlaws Hits Season High Among Women 18-49, Persons and Men 18-34

February 24, 2015

Contact - Jackie Lamaj
Senior Manager - Publicity, Discovery Channel - Communications
212.548.5607
Contact - Paul Schur
Group VP, Communications
212.548.5588

Part of Discovery Channel's Motor Mondays, STREET OUTLAWS at 9 PM delivered a record three million viewers at 9PM on Monday, Feb. 16 in L+3.  STREET OUTLAWS hit season-high ratings among Women viewers, among other demos, including Persons and Men 18-34 and was the top non-sports cable program for Persons and Men delivery at 9PM on Monday. 

STREET OUTLAWS earned a 2.23 HH / 1.83 P25-54 / 2.66 M25-54 / 1.61 P18-49 / 2.28 M18-49 / 0.96 W18-49 / 1.39 P18-34 / 1.83 M18-34 AA% with 3 Million Total Viewers P2+.

STREET OUTLAWS also beat broadcast television programs from 9-10PM in Men 25-54, Men 18-49 and Men 18-34, including NBC's The Apprentice, ABC's The Bachelor and CBS's Stevie Wonder: Songs in the Key of Life - An All-Star Grammy Salute.     

STREET OUTLAWS is produced for Discovery Channel by Pilgrim Studios; Craig Piligian and Sam Korkis are Executive Producers. For Discovery, Craig Coffman is Senior Executive Producer.

Source: Nielsen, Live+3, 2/16/15, 8p-11pm