Senior Vice President, Programming and Development
Nikki Reed is Senior Vice President, Programming & Development for the Hub Network, champions of family fun and the only network dedicated to providing kids and their families entertainment they can watch together. Reed, who oversees the planning and execution of the network's programming strategy, reports to the Hub Network's President and CEO Margaret Loesch. The Hub Network is a multi-platform joint venture between Discovery Communications and Hasbro, Inc. On October 10, 2010 it re-branded from the former Discovery Kids Network and presently reaches nearly 71 million U.S. cable and satellite households.
With more than 15 years of experience, Reed has developed feature films and television series, including live-action series geared towards kids, tweens and families for the Disney Channel and Disney XD, as well as numerous platforms around the world. Among the series she developed at Disney are "Liv and Maddie," "Jessie," "Austin and Ally," "Dog with a Blog," "Lab Rats," "Crash and Bernstein" and the upcoming series "Girl Meets World."
Prior to joining Disney, Reed was the Vice President of Current and Development at Universal Cable Productions. She also spent five years as a development executive for executive producer Barry Kemp's Bungalow 78 Productions while it was based at Touchstone Television. Previously, she served as Vice President of Development for director Jon Turteltaub's Junction Entertainment for Disney Studios. There she spearheaded the development of the feature films "National Treasure" starring Nicolas Cage and "The Kid" starring Bruce Willis. In 2005, Reed served as an executive producer on the feature film "Invincible" starring Mark Wahlberg.
A native of Los Angeles, Reed studied at the University of Arizona with a concentration in Psychology.