ANIMAL PLANET’S TANKED REELS IN MEN FRIDAY NIGHT
August 21, 2013
(Los Angeles - August 20, 2013) - Animal Planet's hit show, TANKED, brought in its largest school of men last Friday night at 10 PM with 395K Males 18-49. The August 16 episode, "Smiling is the Best Medicine," also hooked a robust 1.3 million P2+ viewers.
The episode, which follows Wayde King and Brett Raymer and their Nationwide Children's hospital build in Columbus, Ohio, helped Animal Planet rank among the top 3 networks in the timeslot for all ad-supported cable and #1 among nonfiction nets among P/M18-49.
As co-owners of Las Vegas-based Acrylic Tank Manufacturing (ATM), Wayde and Brett build some of the most enormous and awe-inspiring tanks and aquariums for top celebrities, luxury hotels and casinos, Fortune 500 businesses, private homes and millionaire homeowners across the country, which are then filled with the most exotic and colorful fish in the world. ATM takes on more than 200 projects every year with tanks ranging from 50 to 50,000 gallons in size.
TANKED is produced for Animal Planet by Nancy Glass Productions. Nancy Glass, Eric Neuhaus and Matthew Carter are the executive producers for Nancy Glass Productions, and Melinda Toporoff is the executive producer and Pat Dempsey is production coordinator for Animal Planet. TANKED was developed by Animal Planet's Charlie Foley.
Animal Planet Media (APM), a multi-media business unit of Discovery Communications, is the world's only entertainment brand that immerses viewers in the full range of life in the animal kingdom with rich, deep content via multiple platforms and offers animal lovers and pet owners access to a centralized online, television and mobile community for immersive, engaging, high-quality entertainment, information and enrichment. APM consists of the Animal Planet television network, available in more than 96 million homes in the US; online assets www.animalplanet.com, the ultimate online destination for all things animal; the 24/7 broadband channel, Animal Planet Beyond; Petfinder.com, the #1 pet-related Web property globally that facilitates pet adoption; and other media platforms including a robust Video-on-Demand (VOD) service; mobile content; and merchandising extensions.